In dieser Woche geht es vor allem um neue Wege das Web, sowie gezielte Netzwerke zu analysieren. Außerdem noch ein wenig User Experience und den Arbeitsplatz der Zukunft:
Lesenswert:
- Formt Social Media den Arbeitsplatz der Zukunft? (PR Blogger)
- Data Visualization Network of References (Visua.ly)
- The Social Power of YouTube Search (Servant of Chaos)
- The 5 Best Ways to Get Feedback from Your Costumers (KISSmetrics)
Zu User Experience:
Für Social Media Audits:
- New Analytics Tool: Find Your Angle With Topsy (Social Times)
- Metrics, metrics everywhere: How do we measure the impact of journalism? (Nieman Journalism Lab)
- Twitonomy – Powerful Twitter Analytics Platform (twi5)
- Fruji: Inexpensive Twitter Analytics For The Masses (Marketing Land)
- 5 New Cool Features In Google Analytics (optimum7)
- SEO: Using Excel for Keyword Analysis (practical ecommerce)
- 3 Awesome Web Analytic Browser Plugins (super media)
Zu Social Media Marketing:
- 79 Remarkable Social Media Marketing Facts and Statistics for 2012 (Webbiquity)
- A Long, Incomplete List of Ways Marketing Agencies Can Use Social Media Monitoring (radian6)
- Social Media Customer Service Is Failing, and Other Marketing Stories of the Week (hubspot)
- Using Google Anaytics to track social media marketing (SmartInsights)
